excio
Photos, reels and logo animation for a manufacturer of therapy equipment.
- Client
- excio
- Services
- Photography · Film · Visibility
- @excio.trainingsgeraete ↗
- Website
- excio.de ↗
- Training and therapy equipment for physiotherapy and rehabilitation
- Medical devices for everyday therapeutic use
excio develops training and therapy equipment for physiotherapy and rehabilitation – medical devices that are used in practices every day. That is exactly where the images needed to be made: not in a studio, but among real patients, therapists and equipment.
For excio, I spent a day at a practice with my photo and video cameras. The result: photos for the website and catalogue, reels for Instagram and a logo animation.
Scope of work.
- Photo shoot at the practice
- On-location video production
- Reels for Instagram
- Logo animation (16:9 and 9:16)
Real people, real therapy
Instead of staged scenes: patients training, therapists giving instructions, everyday life at the practice. You can see straight away what the equipment is made for.
Reels for Instagram
From the footage, I edited several vertical reels – with short text overlays and the logo at the end.
The reels resonated: together they were played more than 50,000 times on Instagram – on an account with around 1,100 followers.
Source: public view counts on Instagram (@excio.trainingsgeraete), as of October 2026.
Quality down to the detail
Upholstery, display, build quality: close-ups show what you might miss at first glance.
Logo animation
The logo also comes in an animated version – to close films and reels, in landscape and portrait format.
More impressions.
